Tuesday, December 13, 2011

Russell Simmons Trying to Buy Ad Time During 'All-American Muslim'


[ SOURCE ] Hip-hop mogul and practicing Buddhist Russell Simmons is throwing his financial support behind the TLC reality series "All-American Muslim," tweeting on Monday that he is trying to purchase ad time during this week's episode of the show.

"Just purchased remaining spots for #allamericanmuslim for next week The show is now sold out! keep your money @lowes and we will keep ours," Simmons, as @UncleRUSH, tweeted Monday.

Simmons wants to use the time to advertise his prepaid Visa card, RushCard. But he said late Monday that he was having difficulty securing the ads ahead of Sunday's 10 p.m. broadcast of "Muslim."

Simmons acted in response to home improvement chain Lowe's pulling its ads from "All-American Muslim." The company was pressured by the conservative evangelical group Florida Family Association to stop financially supporting the series. The FFA claims it is "propaganda clearly designed to counter legitimate and present-day concerns about many Muslims."

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